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Event Details

The Foundations of Book Marketing + Unusual Marketing Moves, with Melissa Addey

  • 1 Nov 2025
  • 10:00 AM - 12:00 PM
  • online via Zoom
  • Be the first

Registration

  • Tune into the Melissa Addey marketing workshop via Zoom
  • Tune into the Melissa Addey marketing workshop via zoom
Register

The Foundations of Book Marketing + Unusual Marketing Moves, with Melissa Addey

Location

Online via Zoom.

Description 

This two-hour session begins with 10 foundational steps for marketing, which are really helpful for newbies - but Melissa, who writes and markets her books from her home in the U.K. - also believes these are important for established authors to revisit regularly as they hold up all other marketing efforts. In the second hour, Melissa will go more off-piste with unusual marketing steps to take. With the advent of AI she thinks it will prove beneficial to lean in to being human, so it's worth standing out from the crowd a little. Both parts have been well received and give authors of all stages lots to think about and implement. 

 And the unusual bit is a little more fun, with lots of examples of less 'standard' marketing moves. This appeals to the creative in all writers, and encourages everyone to have a bit of fun with their marketing, since it's the task all writers complain about having to do.

About MELISSA ADDEY:

Melissa Addey writes richly researched historical fiction. Her novels span Ancient Rome, medieval Morocco, 18th-century China, and Regency England. She has a PhD in Creative Writing, was Writer in Residence at the British Library, and lives in London, England, with her family. She runs workshops and webinars for authors wanting to take an entrepreneurial approach to their writing careers. Melissa has spent 10 years as a fulltime self-published author, 20 books written and published, Over 4,000 5-star reviews on Amazon. She has a MA in business creativity, a PhD in Creative Writing, and has spent hundreds of hours delivering workshops and webinars.

Discover resources for writers at her website: www.MelissaAddey.com/free-resources



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